News article about online dating problems with older men dating younger women
They looked only at four metro areas—New York, Boston, Chicago, and Seattle—and only at messages from January 2014. Your specific desirability rank would have been generated by two figures: whether other desirable people contacted you, and whether other desirable people responded when you contacted them.
If you contacted a much less desirable person, their desirability score would rise; if they contacted you then your score would fall.
Across the four cities and the thousands of users, consistent patterns around age, race, and education level emerge.The team had to analyze both first messages and first replies, because, well, men usually make the first move.“A defining feature of heterosexual online dating is that, in the vast majority of cases, it is men who establish the first contact—more than 80 percent of first messages are from men in our data set,” the study says.It’s not just that older men are considered most desirable in New York.“New York is a special case for men,” Bruch told me.“It’s the market with the highest fraction of women.